General Snus Redesign - Review. 6 September 2018

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Earlier this year, at the 2018 Snus Con, it was announced by Swedish Match that a redesign was coming for General Snus sold on the US market. A redesign usually isn't big news, but in this case, it is. The old cans were much harder to see or discern the difference between. If you asked a clerk for a can of General White, they had no idea what you were talking about. These new cans make things much easier for consumers and retailers. They also stand out a lot more and will hopefully help more people switch from products like cigarettes or dip to safer products such as Swedish Snus!  I've reviewed all these products in the past, so in this "review" I'm going to show what the old cans look like compared to what the new cans look like.  I'll also put a link in each review to the products so you can check that out if you want to know more about the product itself!

One thing that is important to note is that the new labels do not peel off like the old labels did.  The new labels have a raised General logo, and you can't peel the top label off to find another one (or coupons) underneath.  So please don't peel your General Snus labels off!

These new designs should be in stores soon.  Once your local stores start selling out of old product, you'll start seeing these pop up for sale!

General Original Portion

Left, the old design.  Right, the new design.

 Check out my review of this product - here.

This new can design seems to draw on the Swedish General Original Portion design (same product, but a different look).  The bronze/cold color stands out much more!

General White Portion

Left, the old design.  Right, the new design.

Check out my review of this product - here.

This is another one that seems to draw on the Swedish design for General White Portion.  It has a white/silver look to it and stands out much more.


General Mint

Left, the old design.  Right, the new design.

 Check out my review of this product - here.

For General Mint, they kept a similar blue color, and it seems to pop much more!


General Mini Mint

Left, the old design.  Right, the new design.

 Check out my review of this product - here.

General Mini Mint kept a blue color, but is a little lighter in color to differentiate it from General Mint White (Large).


General Wintergreen

Left, the old design.  Right, the new design.

 Check out my review of this product - here.

I'm not a Wintergreen fan, but I like the new design more.  It definitely catches the eye!







The General Snus line available at SnusExpress.com!

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