Snusbolaget.se, as only 3000 of these were made. It wasn’t available to the US, so I was very fortunate a friend of mine sent me one as a gift! The past several years, Fiedler and Lundgren have released some pretty neat limited edition products. December 2016 saw Lundgrens Infusion, which had a taste of juniper and ginger. August of 2017 saw another Lundgrens Infusion, this one with a taste of lavender and lemongrass! Starting in 2018, they began releasing products inspired by areas of Sweden. Summer 2018 saw Lundgrens Marstrand, which was inspired by the sea, with a taste of roasehip and heather. Winter of 2018 saw Lundgrens Kebnekaise, inspired by a tall mountain in Sweden, which had a taste of cloudberry. And now we have Lundgrens Öland! To describe it further, I’ll show you some photos of the side of the box, and then the book that came with it. And of course, my very best Google translation!
Lundgrens explores Sweden's flora to find flavors as inspiration for our snus. In the summer of 2019 our trip will reach Öland and Stora Alvaret, with its unique nature and very special flora.” Stora Alvaret is an alvar which is a big, expansive area on a limestone plane. Stora Alvaret is around 260 sq km, which makes it the largest expanse in Europe. Stora Alvaret actually means "The Great Alvar". It covers 1/4 of the land area on Öland. Carl Linnaeus, a Swedish botanist, once noted "It is noteworthy how some plants are able to thrive on the driest and most barren places of the alvar.
Öland is known as the "island of violet", which we assumed when we were looking for flavors and aromas. The result is a snus with a floral scent of violet and slightly earthy tones.
I enjoyed the flavor of this one. It's very summer-y to me, and one I'm going to take with me on my upcoming trip to the lake next weekend! It sold out quickly, so next year make sure and grab it when it pops up for sale, if available to your country! This one wasn't available to the US, so here's to hoping that the next one will be.