NOTE: This product has been discontinued and is no longer for sale. It was relaunched as Velo in the US.
So, what is Dryft? As you can see here, it's a dry, mini size pouch. Much like Zyn (the mini dry version), which is also sold in the US. Zyn doesn't contain tobacco, rather, it contains a chewing gum base and tobacco derived nicotine. So I don't have to repeat this in each review in this article, the pouches are smaller in size, and dry to the touch. They're not the most comfortable in the lip at first, but the more moist they get the more comfortable they become. Dryft comes in two nicotine strengths: 2mg and 7mg. To compare it to snus, 2mg feels about as strong as a mini snus portion whereas 7mg feels about as strong as a regular strength snus portion. Also, the flavor, on average, lasts around 30 minutes.
Dryft Cinnamon
The flavor description for Dryft Cinnamon says, "a spicy flavor of cinnamon in a smaller white pouch". When you open the can, the aroma that greets you is a mnild, spicy smell of cinnamon. Sweet, but not too sweet. The flavor is a present flavor of cinnamon which comes through slightly spicy, but with a light touch of sweetness to balance it out.
Dryft Citrus
The flavor description for Dryft Citrus says, "a fresh citrus flavor in a smaller white pouch". This one has a lightly sweet citrus smell which seems to be a mix of lemon and orange. The flavor is lightly sweet, and lightly tart. It's predominantly citrus; I pick up mostly lemon, but I do notice a little orange peeking out of the background.
Dryft Coffee
The flavor description for Dryft Coffee says, "a flavor of coffee in a smaller white pouch". I don't drink coffee, but I do like coffee flavored things. This one wasn't too bad. The aroma is a lightly sweet smell of black coffee. It seems like there's a little caramel in the background. The taste is a mild, gentle taste of black coffee. It is lightly sweet in nature and has a touch of caramel in the background.
Dryft Dragonfruit
The flavor description for Dryft Dragonfruit says, "a wonderful flavor of dragon fruit in a smaller white pouch". If you aren't familiar with a Dragonfruit, the flavor is a mix of melon and kiwi - not too sweet, not too tangy. The aroma of this one is fruity, natural, lightly sweet, and lightly tart. The flavor is quite fruity! It is a lightly sweet and lightly tart flavor, but it comes through in a very natural way. This one was super tasty.
Dryft Peppermint
The flavor description for Dryft Peppermint says, "a fresh flavor of peppermint in a smaller white pouch". The aroma of this one is a mild peppermint smell with a light touch of sweetness. Being a mint product, there's a mild cooling sensation when you put a portion under the lip. The flavor is a light, gentle taste of peppermint with a light touch of sweetness.
Dryft Spearmint
The flavor description for Dryft Spearmint says, "a refreshing flavor of spearmint in a smaller white pouch". The aroma of this one is a fresh, mild, lightly sweet smell of spearmint. Being a mint product there's a nice cooling presence in the lip when you put a pouch in. The flavor is much like the aroma - a mild, gentle taste of spearmint. The spearmint flavor is fresh, and lightly sweet in nature.
Dryft Wintergreen
The flavor description for Dryft Wintergreen says, "a fresh wintergreen flavor in a smaller white pouch". I'm not the biggest fan of wintergreen, but of course I was still going to review this one anyway. The wintergreen in this one isn't that in your face, but it is predominantly wintergreen. It's a mild, lightly sweet smell of wintergreen. I also notice a mild, gentle cooling presence in the lip with this one. The flavor is a lot like the aroma; it's wintergreen, of course, but more gentle and mild. It's not in your face like dip. It also has a light sweetness to it, as well. For some reason, I don't mind wintergreen flavors in nicotine pouches, but I just can't get into them with snus. Weird, I know.
As far as these products go, they're not something I'd personally use. But, they were fun to review and I'm glad they're on the market for those who want to quit tobacco but not nicotine. If you're looking for something new to try, give these a shot.
Can you tell me what the ingredients are? I can't seem to find them online. Specifically the sweetener used. I can't tolerate the maltitol that other brands use-hoping this one uses something else.
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