04 September 2017
Swedish Match discontinues Lab 13 and Nick & Johnny Original Strong. 4 September 2017.
In regards to the Lab 13, Swedish Match says "To accommodate news in our product range, we will stop producing The LAB 13 in September 2017. For those who like The LAB 13, we have launched G.3 WIRE Super Strong, with the same taste of red berries and tropical fruits but with a significant higher strength. G.3 WIRE Super Strong is the latest addition to our Super Strong series, loaded with 30% more nicotine and 20% lower purity than G.3 Extra Strong. With G.3 WIRE's Slim White Dry format and it's flavor profile, G.3 WIRE is a powerful snus, even for the accustomed strong snuser. The LAB 13 will be in stores until the beginning of October. All products from The LAB and G.3 are sold mainly in the Norwegian market. In Sweden, The LAB and G.3 are sold in selected stores, in our Swedish Match Stores and here on our e-commerce."