05 March 2017
Jakobsson's Gullviva & Viol (Seasonal) - Review. 5 March 2017.
I recently wrote an article about the Jakobsson's line getting a redesign and noticed that a product was missing - Gotland's Påsksnus, which usually launched ever year in the spring. It appears as tough it has been replaced with this one. Henrik Jakobsson, CEO of Gotlandssnus, helped develop the product and had this to say about it: "After a long and careful development work, we have once again succeeded in producing a clear and qualitative product. We strongly believe the combination of tobacco and violets, and we are confident that consumers will embrace the new flavor." Anton Svegsjö, product developer at Gotlandssnus, said "It's fun and exciting to launch Jakobsson's cowslip and the orchid, and I feel really happy with the new flavor combination."
Violet isn’t a common flavor in the snus world. In 2009, Swedish Match released Catch Collection Still/Violet Licorice, which they relaunched in 2014 as a limited edition. Currently I only know of a couple of products sold that have a violet flavor: Gustavus Slim Cut Salvi, which has a violet/licorice flavor, and Anno 1852: Violet Licorice, also have a violet licorice flavor. So, needless to say, I was excited to try this one. But, if you're an American like me, you're probably wondering what Gullviva is.
an article that goes into more detail, but to sum it up, here's what I found out about it. Cowslip comes from the Anglo-Saxon word “couslyppe”, which is said to be named because this grows where cows have been. It’s native to Europe and West Asia. Cowslip is mentioned in Shakespeare’s “The Tempest”, as well. It is said to be used in wine, tea, salads, medicine, vinegar and desserts. Another interesting note is that cowslip is sometimes called Keys of Heaven, because according to legend it grew from the ground where St. Peter dropped the keys to heaven. What it tastes like, I have no idea. I haven't found anyone who has had it, or anywhere online that describes the taste of it.
I would definitely suggest trying this one out. It's a great springtime flavor and is really unique. Violet isn't a flavor that is common in the world of snus, so it's worth checking out!