NOTE: This product has been discontinued and is no longer for sale.
Add this to the list of "Why am I just now getting around to reviewing this again?". I've reviewed lots of Lucky Strike in the past - Lucky Strike Strong Loose (Discontinued), Lucky Strike Nites (Discontinued), Lucky Strike (White Portion) and Lucky Strike (Strong White) - but never the Original Portion. Weird. Anyways, I figured it was time to get around to the Original. This is one of those snuses you can't get in the US due to brand restrictions - so if you're an EU snuser this review is mostly for you. Or those of us in the US who have friends overseas who send us random "care packages" of goodies. Lucky Strike is an iconic brand - though the cans don't feature it anymore, they used to carry the "It's Toasted" logo that the Lucky Strike cigarettes of the past carried which signify the "toasting" of the tobacco that was the main advertising point with the cigarettes back in the day. If you're a snus fan or long time reader of this blog you know that snus isn't fermented or treated with fire in any way, so "toasting" doesn't happen but smoke flavor is definitely added to recreate the experience of the "It's Toasted" Luckies from yesteryear. The coolest part about Lucky Strike is the cans - I've always loved these cans. They're so classy looking. The snus itself is quite good as well and has always been one of my favorites.