It seems that nicotine pouch companies have been trying to get the taste of traditional snus down for a little while now. Whether approaching it as cloning the tobacco taste, or cloning the traditional bergamot taste, many have been trying. While I don't think anyone has got close to copying the taste of tobacco, some have got close to the traditional taste by approaching it from the angle of a "tea" flavor.
Oranageman made an
Earl Grey tea flavor that was pretty close, but I think this one is the best attempt yet. I grabbed this recently from
Snusdirect.com, so I'll share their
flavor description: "
Flavored with Earl Grey tea and bergamot that offers a delightful mix of fresh, floral tones and a satisfyingly sweet finish". Each can weighs 14.7g and has 21 portions, for 0.7g portions. The nicotine content is 8mg/g (0.8%), which breaks down to 5.6mg/portion.
When you open the can, you'll notice a presence of tea right out of the gate. It is sweeter, but not overly sweet. I pick up a subtle smell of bergamot, and some light hints of pepper. The pouches are smaller, slim, and moderately moist. They have a soft feel and are comfortable under the upper lip. The flavor is very surprising; it's honestly quite tasty. It definitely is a tea flavor. I notice some sweetness to this one, but it's not overly sweet by any means. There are some peppery notes to this one, and a nice, gentle bergamot character. The nicotine on this one feels to hover around the regular strength range. In terms of flavor longevity, the taste kicks around for about 45-50 minutes.
Rating and Final Thoughts
All in all, probably one of the tastiest nicotine pouches I've had yet. I think people who like the traditional snus flavor, or enjoy a good cup of Earl Grey, are going to enjoy this one. I seldom give out ratings on nicotine pouches close to a 4/5, but this one got quite close with 3.83/5. It's got a pretty well rounded, enjoyable flavor profile to it. The only thing I'd change? It doesn't have the FlexLid, which I wish they'd put on all the Velo / Lyft cans. But other than that, a solid product!
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