Velo (Ice Cool) Nicotine Pouches - Review. 16 September 2020.

For those seeing this and saying, "Wait, is this that horrible Velo product sold in the US?", no, it isn't. Velo is a brand name owned by BAT, which also owns RJ Reynolds, maker of the US Velo product. This is the same product as the Lyft nicotine pouches made by Fiedler and Lundgren (also owned by BAT), but branded as Velo. I saw these for sale in Germany on Snuffstore.de, but I've heard that eventually the entire Lyft line will be rebranded as Velo.  This product is the same thing as Lyft Ice Cool (Nicotine Pouches), but sold as Velo Ice Cool (Nicotine Pouches).

The flavor description for these products says it has a taste of "intense peppermint".  Each can weighs 14g and has 20 portions, for 0.7g portions.  The nicotine content is 14mg/g (1.4%), or 9.8mg/portion.

If you're not familiar with nicotine pouches, I'll explain. These are products that contain nicotine, but no tobacco. In the case of Velo (and Lyft), these have eucalyptus and pine fiber in them instead of tobacco. These are a good alternative for people who may want to quit smoking, or tobacco in general, but not nicotine. This picture shows a look at what is inside the pouch itself. Here you see the cans, portions, and even what is inside the pouch, and can see that it looks similar to regular snus, except the portions and the material inside the portions are all white. Everything else about the experience is similar to regular snus.

When you open the can, a sharp, present smell of peppermint greets you with a light menthol hint in the background. The portions are slim, soft, and comfortable under the lip. When you put a portion in, you'll encounter a mild cooling presence under the lip. The flavor is a present, sharp taste of peppermint. It's mildly sweet, and has a touch of menthol in the background. The nicotine strength feels to be between the strong and extra strong level, and the flavor lasts about 45 minutes on average.  If you like mint products, this one is pretty popular in the Lyft line.  It has a strong mint flavor, and a solid nicotine kick.