NOTE: This product has been discontinued and is no longer for sale.
New snus, weird name - Blågul. Before anyone starts to get ahead of themselves, this is not rebranded Blå Los or Gotland's Gul in a new product - this is a completely different snus from a completely different company - Tobacco Company Sweden AB - the people responsible for Supporter Snus. So, what's in a name? Well, it turns out this snus is about as Swedish as it gets. The name, Blågul, is for the Swedish colors - Blue (Blå) and Yellow (Gold). BuySnus has the description as follows, "BRAND NEW: Show your love for Swedish snus with this premium product sporting the Swedish colors and an emblem inspired by the Swedish coat of arms! Blågul Original Portion is the newcomer on the Swedish snus market. Made by Tobacco Company Sweden AB, Blågul Original Portion is a traditionally flavored, very well rounded premium snus aimed at the modern snuser. Nicotine: 8 mg/g Type: regular portion."
Okay, so now we'll talk about the snus itself. One thing that I found to be very interesting is how moist these portions are. They look almost like the Grinds coffee pouch product I reviewed a few months ago. They're very full, soft, and comfortable in the lip. When you open the can, the aroma is very citrusy with almost hints of lemon to it. The taste is very traditional - a bergamot flavor but with a very amped up pepper taste. The pepper taste is very predominant, and tastes almost akin to white pepper and less to black pepper. If you're a cook you'll know what I'm talking about. There is very little salt to this one, the flavor I'm picking up the most is the pepper, and the citrus is right behind that. It's interesting, outside of Oden's Extreme I haven't really ever experienced a snus that had such a strong peppery taste to it. It's not bad, just different. So if you're wanting to try something new and dig the classic Swedish taste, check this out. It's not something I'd use all the time, but it definitely has a unique taste to it.
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