04 May 2019

Göteborgs Rapé XRANGE Sparkling (Slim White) - Review. 4 May 2019.

To celebrate the 100th anniversary of Göteborgs Rapé, Swedish Match has launched Göteborgs Rapé XRANGE Sparkling (Slim White), a snus with the flavor of champagne! I also like to think they released this to celebrate the 10 year anniversary of Snubie.com, which also happens to fall this month. Champagne wasn't a common flavor in snus until last year, but now this is the third champagne flavored product I've reviewed. Small Batch #1 (Champagne), the first release in the small batch series launched in 2018, had a flavor of champagne. Also, in July of last year, Swedish Match released a limited edition product called The Lund Edition (White Portion) to celebrate the release of their new store in Lund, and it had a taste of champagne. If you've had either of those, you'll know what to expect with this one in terms of flavor. What's interesting about this one, however, is that it is the first limited edition/special release in the XRANGE series, which is Swedish Match's modern/premium range.

The flavor description for this one says "Light tobacco character with elements of apple, elderberry, and slightly citrus and lavender."  It comes in a 16.8g can with 21 portions for 0.8g portions.  The nicotine content is 8.5mg/g (0.85%) or 6.8mg/portion.

Since this is the 100 year anniversary of GR, let's talk a little GR history! As early as the 1850's, there would be various snus mixtures in the ports. Sailors would collect ingredients from their journeys and use them in their various blends. Swedish sailors had a phrase, "The mood of a sailor is as good as the quality of his snus". Göteborgs Rapé originated from one of these blends. In 1915, the Swedish Tobacco Monopoly took over all snus production in Sweden. At that time, there were 103 brands of snus and 25 of them were from Göteborg. A "snus jury" would taste all these brands and narrowed it down to 5 brands. In 1919, Göteborgs Rapé was one of these registered brands, and it launched as Göteborgs Rapé No. 923. When the snus became a factory produced snus it became ground, instead of ripped. The white portion version came in 1997 and Goteborg’s Rape Original relaunched in 2015.

This one reminds me most of The Lund Edition, so if you've had that one, you'll recognize the flavor of this one. The aroma is a mild, tart smell of citrus, a little floral sweetness, a mild touch of pepper, and a little apple. The portions, being in the XRANGE series, are slim, soft, and comfortable in the lip. I notice citrus up front, which is mild, and tart in nature. Behind that, there's a touch of pepper, some lightly sweet floral notes, a mild tobacco character, and a hint of apple. The flavor lasts quite a while; I've found on average I can keep these in for a little over an hour. The nicotine strength feels to be about the regular strength level.  It's a pretty unique flavor.  Not something I could use full time, but a nice little change of pace!

This one is actually available to folks in the US, which rarely happens.  Usually Swedish Match keeps their limited/special products to the Swedish market.  If you want to try it, SnusCENTRAL.com is stocking it.  I'd suggest grabbing a can on your next order just to show SM there is a demand from US snusers for limited edition products!

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